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The test drive site, covering an area of more than 40,000 square meters, was divided into three major test drive areas, including a comprehensive track experience area, a straight-line acceleration experience area, and an off-road experience area. Two comprehensive track experience areas which are located in the middle of the site are set up with several road simulation programs such as U-turning, S-winding pile, splayed winding pile, and speed bump.

Next to the comprehensive track experience areas, a straight-line acceleration experience area was also set up to allow people to fully feel the acceleration under strong power. In addition, an off-road experience area was set up specifically for JAECOO 7, where people could feel the strong AWD performance of JAECOO 7 through off-road programs such as cross-axis, hump, side slope, and double-axle escape.

More than ten projects in the three test-driving areas directly showed the two major models of OMODA and JAECOO brands with different styles, allowing everyone to fully feel the charms of high-performance and high-quality products. In the meantime, the first pure electric product of the OMODA brand also appeared in the test drive site in the form of a static display and became the target for everyone to appreciate.

In the test drive for OMODA 5, which is most familiar to everyone, the solid chassis and surging power brought a deep impression on the sporty manipulation performance. With its MacPherson independent front suspension and a multilink suspension model, OMODA 5 can not only filter excess vibration but also bring strong support when passing through bumpy roads or S-bends. Moreover, the strong power from the 1.6T GDI excellent power also enables it to perform with ease in projects such as rapid acceleration. Besides, the electronic steering system equipped in OMODA 5 could provide accurate steering effort, making it possible to drive at extreme speeds with ease as well.

In addition to OMODA 5 and JAECOO 7, OMODA 5 EV, the first pure electric product of the OMODA brand, also attracted the attention of global media outlets and dealers by way of static appreciation. According to the media outlets at the site, more than 10 test drive programs were completely exceeding the daily driving environment in terms of difficulty, and the test of these extreme road conditions truly and objectively verified the excellent quality of O&J products.

The test drive experience has provided the media outlets and dealer partners with an incomparable driving experience. With the subsequent launch of OMODA 5 EV and JAECOO 7, it will bring a new travel experience of personalized, green, and exquisite styles to global users, which undoubtedly brings expectations.

On April 18, OMODA and JAECOO made their debut as independent brands at the 20th Shanghai International Automobile Industry Exhibition ("Auto Shanghai 2023"), which sparked extensive attention from the global media. In particular, the OMODA brand's first purely electric model, OMODA 5 e-QUA, made its world debut, while the JAECOO brand started a new journey with its two models, JAECOO 7 and JAECOO 9.

Auto Shanghai 2023, the first international A-class auto exhibition after the pandemic, has attracted the active participation of more than 1,000 companies worldwide. Driven by the new industry situation and new consumer trends, new brands, technologies, and products emerged intensively at the show, providing new energy for the global automobile market. The establishment of the two new brands, OMODA and JAECOO, exactly demonstrates its concept of embracing young-minded users and the industry.
OMODA has already created the first global vehicle OMODA 5 in contemplation of increasing the new generation to start a trendy and cool lifestyle. In the past year or so, OMODA has gained more than 3 million interactions, 3 billion exposures, and 10,000 user exchanges through 1200 pictures and live streaming research, fully embracing modern and young-minded users who are dynamic, energetic, and fashionable. At Auto Shanghai 2023, OMODA began its brand independence with its first purely electric model—OMODA 5 e-QUA.
In addition, another brand-new brand, JAECOO, which is an urban off-road SUV brand designed for urban elites with extraordinary tastes, was also unveiled simultaneously. In an attempt to satisfy the travel needs of the target audience with exquisite taste and outdoor exploration, JAECOO can deliver a sophisticated and high-end driving experience. JAECOO brand has brought two new vehicles to this auto exhibition, and the first one has already gained a lot of attention from the public through social media exposure in the early stage.

Inspired by the philosophy of nature, the designer draws inspiration from nature for the modeling language of JAECOO’s new vehicle and outlines the body with a large number of stable straight lines, which are smooth and simple without superfluous decorations, making it as restrained and calm as a gentleman. The matrix daytime running lights highlight the sense of technology, while the waterfall-like front grille symbolizes the vitality of nature. The interior design shows a sense of refinement and sophistication which are visible in all directions. The front panel is primarily characterized by straight lines, with metallic materials and a polygonal trimming process for a sense of power, which also perfectly echoes the JAECOO brand's product positioning of a light off-road SUV. In addition, the patterns on the door panels and seats are inspired by the paper-cut window grilles in traditional Chinese architecture and embellished with the yellow color of winter jasmine, bringing vigorous vitality to not only the rebirth of the JAECOO brand but also to the whole automobile market.
After the debut at the auto exhibition, OMODA & JAECOO will hold a Brand Day on April 20 in Wuhu, Anhui Province, their headquarters in China. At that time, new energy technologies and future development strategies will also be released. With more than 400 dealers and media representatives from all over the world, let's witness the birth of these two stylish and sophisticated brands.

The global automotive industry is rebounding slower than expected this year, with German passenger car sales down 2.6% year on year in January, and over 15.2% decline in January-February in China (including a staggering 19% drop in A0-class SUV). The global sales of C-HR are forecast to see a massive fall of 14% in Q1. However, OMODA bucks the trend with record-breaking sales of over 13,000 in the first quarter, building off a strong start in 2023.
OMODA has still been on its path of sustained growth in regions where it has been launched, from Mexico, and Israel to Kuwait. That OMODA has achieved widespread popularity around the world in large part because of its philosophy of catering to the diverse needs of the younger generations.
Adopting the design concept of Art in Motion, the sliding-back styling of OMODA brings a unique, futuristic visual impact. Under the hood, OMODA is powered by a 1.6T or 1.5T fuel engine paired with DCT or CVT transmission, to fulfill the different needs of customers. In terms of intelligent security configuration, OMODA 5 is equipped with an ADAS system with more than 10 functions to ensure the safe and worry-free travel of young trendsetters. Driven by the pursuit of safety and quality, OMODA has scored the full five-star rating in the Euro New Car Assessment Program (Euro NCAP) crash test, setting a new industry benchmark for safety.
Furthermore, its excellent sales performance will also be conducive to accelerating OMODA's global market strategy. From the beginning of the second quarter, OMODA will successively be launched in other regional markets, such as the Middle East, Latin America, and the European Union, and it is expected to expand to more than 30 global markets by the end of 2023.
Leveraging cutting-edge technologies in the field of new energy, OMODA will roll out BEV models with blistering power to facilitate the transition towards sustainable mobility ecosystems. It is reported that OMODA will hold a brand launch in late April, stay tuned for more to come.

OMODA 5 has won wide attention as the first global vehicle of Chery since its birth, especially its technology configuration, which is comparable to the premium luxury products. Recently, OMODA 5 has obtained the 2022 "Best Science and Technology SUV Award" issued by Qatar Automobile Association, which can be deemed as a well-deserved reputation.

As a pioneer of future, OMODA 5 is equipped with multiple intelligent technologies, which not only brings an immersive intelligent driving experience to fashionable users, but also effectively improves the active and passive safety performance.

OMODA 5 adopts two 10.25-inch seamless duplex screens, and the combination of one core and two screens realizes the interconnection between the central control and instruments, breaking the inherent shape of the central control screen. In addition, the INS multi-color luminous AC controller boasts atmosphere lights of 64 colors, which can not only be linked with the driving mode and unlocking/door opening state, but also present the fantastic effect of breathing lights with the change of air conditioner temperature and music rhythm, as if you were in the parallel universe with a stunning and dynamic feeling.

In the intelligent cabin of OMODA 5, the user may control the execution of various functions of the vehicle through the ASR system instead of pressing keys, thus realizing convenient and fast control of multimedia, air conditioner, and other devices. Moreover, OMODA 5 has the functions of remote unlocking and vehicle starting. The user may turn on the air conditioner in advance and locate the vehicle via remote control, thus enjoying a more reassuring travel.

What's more, OMODA 5 has just won a "five-star" security rating issued by Euro NCAP. Among them, the ADAS system equipped with OMODA 5, which has more than 16 functions, has achieved comprehensive superior performance in intelligent configuration, making great contributions to the "five-star" security rating.

As a fashionable and personalized product specially created for global young people, while embracing young users, OMODA 5 has stayed committed to chasing personalities, pursuing fashion trends and exploring the charm of intelligent technology together with global young urban elites.

On December 7, Euro NCAP released the latest safety test results. OMODA 5 passed the professional and most rigorous safety evaluation, with the highest evaluation of five-star safety by virtue of its outstanding performance in four areas, including adult occupant, child occupant, vulnerable road users and safety assist.

OMODA 5's success in the most rigorous Euro NCAP test is attributable to its emphasis on users' interests and its own highest pursuit of quality. The cross-style SUV has catered to the key demands of global consumers from the R&D and design stage. It has not only made great advancements in body structure, safety configuration and other aspects, but also carried out adaptive development verification in different environments and road conditions around the world.

OMODA 5 adopts a body with high-strength steel as the main structure, with steel accounting for 78%. It can withstand pressures up to 1800Mpa. Equipped with the above ultra-high strength materials, the cage body has been designed and manufactured to maintain its overall structure without deformation in case of accidents. As for the cabin, OMODA 5 is equipped with 7 airbags including for the driver and passenger seats, side airbag, side curtain and middle airbag, which can provide all-round safety protection for occupants in the event of a collision.

OMODA 5’s cutting-edge intelligent technology is the latest in a line of continuous progress, bringing the ultimate driving and riding safety experience. Specifically, The OMODA 5 is equipped with an advanced intelligent driving assistance system, including the ADAS system with 16 functions, such as ACC adaptive cruise, to protect drivers and passengers.

OMODA 5 successfully passed the Euro NCAP safety crash test with a evaluation of the full five stars, fully interpreting the product concept of "integrating safety in its products". It also manifests that, by virtue of the impressive safety performance, OMODA 5 will step onto the international stage with a new attitude. Up to now, OMODA 5 has been launched in Kuwait, Israel and several other markets. With the continuous global certification of its quality, the OMODA brand will win the deeper trust of users in the process of globalization in the future.

In September 2022, the OMODA brand will introduce a new fastback crossover . The car will become an art object at one of the main events of the year - the blazar young contemporary art fair, which will be held from September 14 to 18 at the Museum of Moscow.

To create an art installation, blazar curators chose three young artists: Sasha Puchkova, Maxim Emelyanov and Nikita Khodak. Each of them created their own unique design sketch especially for OMODA . As a result of voting in the official OMODA community, Maxim Yemelyanov won.

When creating the sketch, the artist used machine learning and an artificial neural network. The main idea of ​​the work is to create an ideal world, the matrix in which creativity and futurism are encrypted. Maxim Emelyanov was inspired by the concept of the OMODA brand - "Art in motion" - art in motion.

The design will be applied to the car, and the new OMODA crossover will appear before the general public as an art object, a symbol of the synthesis of art and modern technology.

Blazar Fair is the most important event of the year in the art world. Galleries, creative associations and young independent artists present their vision of the present and future from a new angle.

More details in the official OMODA Telegram channels:
 

About OMODA brand

OMODA is a new automotive brand in the high-middle segment. The DNA of the brand is innovative technological solutions and futuristic design. The OMODA crossover is the first model to be presented in Russia this fall. The concept of OMODA is "Art in Motion", which is based on an avant-garde approach to color and form. An international team led by the brand's chief designer Steve Hume worked on the design of the car.
 

About blazar fair

blazar is a fair for young contemporary art, a satellite of the Moscow international fair of contemporary art cosmoscow, has been held since 2020. blazar members are not only galleries, but also early-career independent artists working outside of gallery structures, as well as arts associations, educational institutions and non-profit institutions. Assistance with the selection of works at the fair is provided by mediators trained by the blazar team. blazar is accompanied by a lecture program, with discussions by artists, curators, patrons and art managers, a performance program, children's excursions, workshops and a parallel program outside the fair space.
 

About the artist Maxim Emelyanov

Maxim Emelyanov works at the intersection of issues that stand out in modern graphic art related to the participation of artificial neural networks in the collection and analytics of visual information. It uses generative tools such as the Deep Dream algorithm, some kinds of GAN neural networks, text-to-image models.

The OMODA brand officially presents the interior of the crossover in Russia. The model will go on sale this autumn and will be available at the first stage in three trim levels, 13 color combinations and one powertrain - a 1.5T turbocharged gasoline engine with 147 hp. in combination with a CVT25 gearbox.

The OMODA has a sleek interior that matches the car's futuristic look. The interior will be available in black and brown. The front seats are made according to the canons of sports cars - a high one-piece headrest, advanced lateral support for seat cushions, perforated high-quality eco-leather. The driver's seat is equipped with electric adjustments in six directions, the front passenger seat in four.

The instrument panel and the infotainment complex screen are presented in the form of dual LCD screens with a diagonal of 10.25 inches each and an HD resolution of 1920x720 pixels. The center display allows you to connect an iOS or Android smartphone, displaying the content of the device, as well as data provided by the 360°AVM surround view system, which is activated automatically when driving at a speed of less than 20 km/h. The choice of graphic design of the digital on-board computer is provided, depending on the control mode. The multimedia system gives access to the sound field settings in the cabin, personalization of the driver assistants, adjusting the opening height of the rear tailgate, access to the data of the built-in registrar and choosing the color of the atmospheric interior lighting.

On the side of the console are an electronic gear selector, electric parking brake (EPB) and automatic (AutoHold) buttons, control mode switching, keyless entry to the car and engine start, quick access to the surround view system and heated seat control buttons. The designers also provide a place to place the key, as well as a niche for a smartphone, where you can charge it wirelessly. There was also a place for two full-fledged coasters. In a niche under the console, the designers ergonomically placed a 12-volt outlet and two USBs, including type-C.

The OMODA crossover is equipped with a winter package that includes heated windshields and rear windows, exterior mirrors, front wiper nozzles, steering wheel and seats. Intelligent dual-zone climate control creates a comfortable atmosphere and keeps the air clean in the cabin. Additional confidence in air quality is provided by the high reliability N95 cabin filter, which belongs to the FFP2 protection class.

The multifunction leather steering wheel allows you to control the functions of the car without taking your hands off the car and without taking your eyes off the wheel. It is worth noting that the OMODA provides a package of ADAS driver assistance systems for comfortable trips, which includes: adaptive cruise control (ACC), traffic jam assistance (TJA / ICA), forward collision warning system (FCW), system Autonomous Emergency Braking (AEB), Lane Departure Warning (LDW), Lane Keeping Assist (LDP), Emergency Lane Keeping Assist (ELK), Rear Cross Collision Warning (RCTW) and Automatic Low/High Beam Switching (IHC) .

Information about trim levels and pricing policy will be presented in the next series of official releases of the OMODA brand.

You can follow the coming of the future and the creation of the OMODA universe in the Telegram community

REFERENCE INFORMATION:

Powertrain

The OMODA model will be equipped with a 1.5T high-performance gasoline turbocharged engine with a capacity of 147 hp. with a torque of 210 Nm, which is achieved in the crankshaft speed range from 1750 to 4000 rpm, and at least 80% of its maximum value is available throughout the entire engine operating range (from 1350 to "cut-off" at 5500 rpm). This "elasticity" improves dynamics and is achieved through the use of a Garrett (Honeywell) turbocharger and BorgWarner's dual-phase adjustment of the intake and exhaust camshafts.

The engine is paired with a reliable and durable CVT25 transmission, which was ranked among the best in the "Top 10 Best Transmissions in the World" ranking, compiled by the Lopal Cup Automotive Evaluation Academy expert community last year. The CVT25 transmission was recognized as the best along with the Hydra-Matic 10L80 (Cadillac CT6), ZF 8HP (BMW 5), DQ400e (Volkswagen), TCT9 (Mercedes) and others. It integrates a number of advanced technologies, such as an independent hydraulic system, a steel belt from Bosch that improves transmission efficiency up to 92.5%, a high-efficiency flow-controlled vane pump with low viscosity oil, which has excellent performance in terms of reliability, fuel consumption, dynamic response and low noise.

The CVT25 has a maximum torque of 250 Nm, the gear ratio reaches 7.07, thereby expanding the rpm selection range to achieve better fuel economy and better acceleration performance. Up to 97% transmission efficiency also minimizes power consumption. This allows you to enjoy a trip with low fuel consumption and a high level of comfort.

Such a power unit provides acceleration of the OMODA fastback crossover to 100 km / h in 9.9 seconds, the maximum speed is 195 km / h. Fuel consumption for every 100 kilometers is 5.8 liters in suburban mode, 7.1 liters in mixed mode and 9.5 liters in city mode. Eco / Normal / Sport modes are available to the driver, depending on the purpose and individual preferences. The manufacturer allows the use of gasoline with a 92-octane rating.

Dimensions and suspension

The dimensions of the OMODA crossover, built on the T1X modular platform, are: length - 4400 mm, width - 1830 mm, height - 1588 mm. Thanks to the wheelbase of 2630 mm, the interior of the car turned out to be spacious and roomy. The volume of the luggage compartment is 378 liters. The ground clearance is 190 mm, which provides good cross-country ability on light off-road and comfortable parking at high curbs.

Front suspension type McPherson and rear - semi-independent, spring, with hydraulic telescopic shock absorbers and anti-roll bar.

Until the end of autumn, the futuristic fastback crossover OMODA will go on sale on the Russian market. The model at the first stage will be presented in three trim levels, 13 color combinations and one power unit.

OMODA's model will be equipped with a 1.5T high-performance gasoline turbocharged engine with a capacity of 147 hp. with a torque of 210 Nm, which is achieved in the crankshaft speed range from 1750 to 4000 rpm, and at least 80% of its maximum value is available throughout the entire engine operating range (from 1350 to "cut-off" at 5500 rpm). This "elasticity" improves dynamics and is achieved through the use of a Garrett (Honeywell) turbocharger and BorgWarner's dual-phase adjustment of the intake and exhaust camshafts.

The engine is paired with a reliable and durable CVT25 transmission, which was ranked among the best in the "Top 10 Best Transmissions in the World" ranking, compiled by the Lopal Cup Automotive Evaluation Academy expert community last year. The CVT25 transmission was recognized as the best along with the Hydra-Matic 10L80 (Cadillac CT6), ZF 8HP (BMW 5), DQ400e (Volkswagen), TCT9 (Mercedes) and others. It integrates a number of advanced technologies, such as an independent hydraulic system, a steel belt from Bosch that improves transmission efficiency up to 92.5%, a high-efficiency flow-controlled vane pump with low viscosity oil, which has excellent performance in terms of reliability, fuel consumption, dynamic response and low noise.

The CVT25 has a maximum torque of 250 Nm, the gear ratio reaches 7.07, thereby expanding the rpm selection range to achieve better fuel economy and better acceleration performance. Up to 97% transmission efficiency also minimizes power consumption. This allows you to enjoy a trip with low fuel consumption and a high level of comfort.

Such a power unit provides acceleration of the OMODA fastback crossover to 100 km / h in 9.9 seconds, the maximum speed is 195 km / h. Fuel consumption for every 100 kilometers is 5.8 liters in suburban mode, 7.1 liters in mixed mode and 9.5 liters in city mode. Eco / Normal / Sport modes are available to the driver, depending on the purpose and individual preferences. The manufacturer allows the use of gasoline with a 92-octane rating.

Front suspension type McPherson and rear - semi-independent, spring, with hydraulic telescopic shock absorbers and anti-roll bar.

The dimensions of the OMODA crossover, built on the T1X modular platform, are: length - 4400 mm, width - 1830 mm, height - 1588 mm. Thanks to the wheelbase of 2630 mm, the interior of the car turned out to be spacious and roomy. The volume of the luggage compartment is 378 liters. The ground clearance is 190 mm, which provides good cross-country ability on light off-road and comfortable parking at high curbs.